What Three Words stand out for you?

For me it's:

Realistic, Helpful and Informative

This has become my measure for what a good social media post should be. If you tell yourself it needs to be  realistic, helpful and informative, then you're most likely to create engaging content that attracts attention ... or so they say! Further to this, if you use these as your hashtags they may steer people in the direction of your newest Blog, Insta post, TikTok or Facebook post.

Expectation

We're told, aren't we? ...

• Engage your audience
• Inform and Interact
• Make it relevant to add value
• Post at peak times
• Research your hashtags! (Hey?) 

Reality

Yet in reality, our approach is often a case of throwing something at the wall and hoping it sticks!

Do beware of posting social media content, however, that doesn't serve you well.

It's all very well having a social media post that gets attention ... we all love to be loved. We adore the 'likes' and 'loves' and 'applause' emojis...